Providing your visitors with an exceptional user experience and easy to use interface is critical in order to turn prospects into clients.
Content Management System websites are without a doubt the most powerful and cost effective web solution for businesses, large or small.
Video presentations are the living, breathing explanation of your services. In 2017, Google estimates that video content is viewed 80% more than the written word and has a 5 times higher conversation rate.
Are you using your web presence as the marketing asset it was designed to be?
RAC Creative Solutions offers a full line of online Marketing services that will bring the "right eyes" to your website and convert visitors to prospects and clients.
In 2017, Google mandated the installation of SSL certification on all websites. Those without will get an "insecure" notice as well as lose SEO ranking.
LinkedIn hopes the availability of the video feature will encourage users to create videos on their professional work and submit it to the network. According to LinkedIn, videos (from the limited release) are already getting shared 20 times more than any other content.
UX Has High ROI3
There’s a big difference in basic design and design with the user experience in mind, which requires a bit of analysis and understanding of target audience demographics.
If you can figure out the search path your typical target audience member takes, you’ll be on the road to more conversions. Put yourself in the consumer’s shoes. What type of keywords would you search for if you wanted to find what you have to offer?
A conversational tone is almost always the best choice for marketing emails.The easiest way to get started is to read your writing aloud. If you sound like a college professor, the tone is too formal.
“Clicking on the "contact form" and starting my discovery with RAC Creative Solutions was one of the best things I did for my business. They took the time to explain everything, but didn't try to sell me anything. I felt very comfortable talking with them, and I was able to make very informed decisions.”